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W7

A fantastic option for makeup for men newcomers or guys on a budget, W7 offer a good standard and nice range of cosmetics for men that won’t break the bank. Included in their collection are the hugely popular Photo Shoot Foundation and Light Diffusing Concealer, as well as their Prime Magic men’s makeup base, that creates a smooth and even skin surface prior to the application of your chosen male cosmetics. W7 don’t have the long staying power or the complete subtleness that the likes of MMUK MAN, Recipe For Men and MYEGO do, however, what they do have to offer is a range of products that every man can use to get him used to the application process of male makeup and the variety of products at his disposal. Featuring mascara and eyeliner for men, along with a brow pencil, to add definition to this area, we can safely say that W7 cover all bases, as you become accustomed to the power of men’s makeup.

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