Voted 'Best Fake Tan For Men' for 2011 at the Mens Makeup Awards in January. Fake Don't Bake bring you expert fake tanning along with endless moisturisation. Applied in the same way you would apply a mens body moisturiser, this fake tan for men offers gradual bronzing, which within 4 hours provides you with a complete streak free natural looking tan. Although coming up against some strong competition in the form of fierce competitors such as Fake Bake For Men and St' Tropez tanning systems: What really sets this product apart is it's nourishing, moisturising and most importantly subtle nature. Guys don't necessarily want to highlight the fact they are wearing mens fake tan. If you're a man who demands subtlety and wants to keep his tanning regime under the cosmetic radar then Fake Don't Bake's tanning lotion is right for you. No longer do you need to use your partners', no longer do you have to live your life pale and no longer do you have to wait to the height of summer to feel your best because this fake tan for men gives you all of this in the palm of your hand. Men's makeup UK puts this product in the palm of your hand at a brand new all time low price to gear you up for this forthcoming summer. Feel good, look fit for a photo shoot and tan yourself up with a the fake tan every man is talking about. Included in this special price is a free mens tanning mitt designed to make application quick, fuss free and easy something that every man wants. Perfection personified and a long lasting formula means this fake tan is a must not miss.